RGB VW

RGB VW
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RGB VW
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RGB VW
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This work was conceived in relation to a particular location, a disused automobile factory in Karlsruhe. Such a space is clearly significative of industrial culture. But we are now shifting towards a more immaterial fascination - the media technologies with their flow of binary codes and atomized data are gradually creating the apotheosis of a new insubstantial and disembodied materialism.

In this installation this shifting moment is visualized by the virtual projection of an old model Volkswagen Golf into the garage where such cars were once spray-painted. This virtual car is seen by the public through a special optical construction standing in the room. Computing machinery reconstructs the car as a full sized virtual object whose body cycles through a palette of 16 million continuously changing colors
In the concrete channel on the floor that used to carry the flow of excess spray paint, there is now a long LED numeric display which shows the flow of the digital (RGB) values of these colors.

(A. Hegedüs)