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Source: Jeffrey Shaw
Jeffrey Shaw
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,
1992
Co-workers & Funding
Hardware and Software: Novamatic, Eich, Germany
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02:49
Description
Large LED alphanumeric units are mounted in a 13 x 9 grid on the stage tower of this theater. Like a conventional news sign textual information is scrolled through these elements, but because the alphanumeric units are spaced far apart, the projected information becomes abstracted into a more complex image - it generates a patterning of fragments of words and sentences that appear to weave in and out of the wall of the building. The theater users interactively program this sign, taking titles and texts from performances that are being presented in the theater. Thus the sculpture radiates fragments of texts from the current stage production to the viewers outside, and from a great distance draws attention and makes the building porous to a transfer of information from inside out.
A 20m high column on the Europaweg at one of main highway entrances to inner Zoetermeer carries another vertical group of 9 cylindrical LED alphanameric units with rotating texts that signpost a transition from the highway lighting into the cultural discourse embodied in Stadstheater display.
Keywords
aesthetics
contextual
genres
installations
interactive installations
subjects
Art and Science
space
Arts and Visual Culture
architecture
theater
Media and Communication
communication
information
visualization
Technology and Innovation
digitization
technology
displays
electronic displays
light-emitting diodes (LEDs)
Technology & Material
Exhibitions & Events
Bibliography