Search
Archive
Search
Artist Index
Institution Index
Thesaurus
[Default Title]
ADA Help
About
(current)
Magazine
Tools
Community
Feedback
Join
Theme
Theme
Light
Dark
Auto
Login
Login
The Artvertiser
previous artwork
Julian Oliver
The Artvertiser
,
2008
Co-workers & Funding
Project leader: Julian
Computer programming: Julian and Damian
Binoculars V-1: Julian, Clara Boj and Diego Diaz
http://selectparks.net/~julian/theartvertiser/
Top
Information
Documents
Description
Keywords
Technology & Material
Exhibitions & Events
Bibliography
Documents
julian oliver artvertiser
image/jpeg
800 × 580
julian oliver artvertiser
image/png
480 × 297
julian oliver artvertiser
image/jpeg
800 × 450
julian oliver artvertiser
image/gif
480 × 489
julian oliver artvertiser
image/gif
480 × 489
Description
The Artvertiser is an urban, hand-held Augmented Reality Improved Reality project that re-purposes street advertisements as a surface for exhibiting art. The project was initiated by Julian Oliver in February 2008 and is being developed in collaboration with Damian Stewart.
The Artvertiser considers Puerta del Sol Madrid, Times Square New York, Shibuya Tokyo and other sites dense with advertisements as potential exhibition space. An instrument of conversion and reclamation, The Artvertiser situates the 'read-only', proprietary imagery of our public spaces as a 'read-write' platform for the presentation of non-proprietary
Keywords
subjects
Media and Communication
commerce
communication
Technology & Material
Installation Requirements / Space
Product Re-Placement
The Artvertiser software is trained to recognise individual advertisements, each of which become a virtual 'canvas' on which an artist can exhibit images or video when viewed through the hand-held device.
After training, when ever the advertisement is exposed to the device, the chosen art will appear instead. It doesn't matter whether the advertisement is on a building, in a magazine or on the side of a vehicle.
If an internet connection is present at the site, the substitution can be immediately documented and published in on line galleries such as Flickr and YouTube, providing an alternative memory of the city.
While offering itself as a new platform for public art, The Artvertiser seeks to highlight the contradiction of Public Space in the context of what can and cannot be written on the surface of our cities.
Exhibitions & Events
transmediale.10: futurity now!
2010
Ars Electronica 2006: Simplicity, Brucknerhaus
2006
transmediale.05: basics
2005
Laboral 2005
2005
Sonar Festival 2000
2000
Bibliography
Oliver, Julian
.
»Perceptual Play: Optical Illusion Art as Radical Interface.«
.
Oliver, Julian
.
»The Game is Not the Medium ... or "How To Ignore the Shiny Box"?.«
.
Oliver, Julian
.
»Buffering Bergson: Matter and Memory in 3D Games.«
.
Oliver, Julian
.
»The Similar Eye: Proxy Life and Public Space.«
In
Computer Gambes and Digital Cultures Conference Proceedings
, : Tampere University Press, 2002.
Julian Oliver
.
»Polygon Destinies: The Production of Place in the Digital Role-Playing Game.«
In
COSIGN 2001 Conference Proceedings
, Melbourne Victoria, Australia: Julian Holland Oliver Interactive Information Institute RMIT University,, 2000.