Media Facades

Category

Exhibition

Year

2008 - 2010

Institution

Media Facades, Berlin

Comment

MYTHS AND POTENTIALS OF MEDIA ARCHITECTURE AND URBAN SCREENSInitiated by Mirjam Struppek & Susa Pop, Public Art Lab in cooperation with Media Architecture Group Vienna and the German Center for Architecture (DAZ)Urban Screenings: 16th Oct - 3rd Nov 2008International Conference : 17th - 18th Oct 2008Media Facades Exhibition: 16th Oct - 12th Dec 2008(most visited show since the opening of the German Center for Architecture!The MEDIA FACADES FESTIVAL BERLIN 2008 is an innovative project, engaging a wide range of stakeholders with distinctive interests in the public space. Through round tables, a workshop, panel sessions, lectures, urban screenings on media facades and an architecture exhibition the event will promote a multi-disciplinary action research approach to technology, architecture and media art in modern cities.URBAN SCREENINGS ON MEDIA FACADES IN BERLINMedia facades are a new kind of exhibition format. Media artists and interaction designer gain temporary use of four media facades and one interactive city terminal in Berlin and explore their cultural, political and social roles. These screenings serve as a demonstrative test platform for the public. They invite a wider audience to gain hands-on experience in this special connection of content, format, and site-specificity, and to take part in a new interactive infrastructure. Location: CHB / Wall City Terminal, SAP, O2 World, Night Screen GasometerEXHIBITION AT THE GERMAN CENTER FOR ARCHITECTURE (DAZ)This exhibition explores the integration of moving images into the building facade as a communicative element, and its effect on Urban Space. A selection of innovative projects that have been realized in various cities demonstrate possible connections between architecture and screens and highlight different artistic and architectural strategies. Practical technical information give architects a deeper insight into the challenges and possibilities of utilizing new media in architecture. CONFERENCE AT THE DAZThe symposium foster face-to-face contact and deepen the theoretical background of the issues addressed in the exhibition and workshop. Topics such as the following could be addressed:• The sustainable integration of digital moving images in the urban architectural landscape• The changing perception of architecture and public space in the digital age• Relationships between developments in technology, site specificity and new content• Interactive design and networking tools for the communication with citizens• Achieving a balance between commercial, communal and cultural interests.