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José R. Alcalá is a media artist, curator, and researcher. Head Professor of New Media Art at the University of Castilla-La Mancha. Director of the Ibero-American Observatory of Digital and Electronic Arts. Director of ASRI; Art and Society;

20 years Chair Professorships for Image Science. More than 350 lectures and keynotes worldwide, including Olympic Games culture program and G-20 Summit. Grau's “Virtual Art. From Illusion to Immersion”, MIT Press 2003 (Book of the Month, Scientific

Independent art critic and curator, researcher in contemporary art and new media. PhD in Information and Knowledge Society, Universitat Oberta de Catalunya (UOC) and Bachelor in Art History from the University of Barcelona. He has developed his